"Always More": How Audrey Roloff Uses Her Life Motto in Her Businesses
- Morgan Smith
- Mar 5, 2018
- 2 min read
While some may not recognize her name, those who have watched TLC's "Little People Big World" will.
Her husband, Jeremy Roloff, is one of four children raised by dwarf parents. His family's life has been documented on the TLC network for nearly a decade, and millions have fallen in love with the family's passion for life.
Their children’s love stories have been documented on-screen for viewers to see. While each story is tear-jerking, I along with many others have come to adore Jeremy’s story of how he fell in love with the woman that he now calls his wife: Audrey.
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The minute Audrey appeared on screen, I was transfixed. Her curly, fiery red hair is both beyond beautiful and impossible to miss. Her smile is as wide as the horizon, and her freckles are so unique. However, there is much more to Audrey than her looks.
Not only does Audrey’s striking appearance make her stand out in a crowd, but so does her passion and love of life, which is well-documented both on the show and through her social media.
Audrey has used this platform she gained from the show to its fullest, as she now owns and runs her own businesses, the “Auj Poj” shop and “Beating 50 Percent”. Both online-based, she has used her “Auj Poj” blog to promote her businesses through personal touches, and has also connected it all to her life mantra:
“Always More”.
On her blog, she tells a very personal story of how she started writing “always more” on her shoes and wrist before cross country races in college, and how the phrase has post-collegiately applied to every aspect of her life, including her marriage, motherhood, fitness and just daily life.
She connects this motto to her “Beating Fifty Percent” business, where she sells a journal for married couples called The Navigator’s Counsel. This journal encourages couples to always put more into their marriage and communicate effectively in order to beat the 50% of marriages that end in divorce.
Moreover, she prints her motto on clothing, which she sells on her “Auj Poj” website. These stylish and inspiring pieces include baby clothes, t-shirts, and baseball caps, all of various colors and styles.
Audrey Roloff not only found the love of her life on “Little People Big World”, but she also stumbled upon a platform that she used to create not one, but two businesses. Each business is rooted in deep personal connections, which is a great way to attract consumers and help them find value in the products she sells.
Furthermore, promoting her businesses through her social media posts, her blog and the show are helping her to further engage with consumers and make them feel as if they are a part of something much larger than themselves.
Audrey's businesses’ foundations are impossible to not stand behind, and her motto is something we all should strive to live by:
Believe in the always more that lives within you.
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Audrey, keep being you. P.S., you are my girl crush ;)
Sources:
Shop.Beating50Percent. (n.d.). Retrieved March 05, 2018, from https://shop.beating50percent.com/
AUJ POJ SHOP. (n.d.). Retrieved March 05, 2018, from https://aujpojshop.com/
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